FOR IMMEDIATE RELEASE Contact: John Rader SMC3 770.486.5869 jrader@smc3.com TSMA Announces Winners of its Annual Communications Award Competition Competition Honors Sales and Marketing Achievements in the Transportation Industry Peachtree City, GA - April 8, 2003 - The Transportation Sales & Marketing Association (TSMA) today announced the winners of its 2003 Communications Award Competition. The annual competition recognizes transportation professionals for their outstanding achievements in sales and marketing promotion. The Communications Award Competition is an opportunity to showcase a company's advertising and marketing talents while competing with similar firms from across the United States and Canada. A panel of professional advertisers, artists and designers provides evaluations and critiques of each entry. Entrants use this valuable information to help them develop future marketing strategies and advertising pieces. “This was my second year as a judge for the competition, and I saw an incredible improvement over last year,” said Daniel Crowder, founding partner of Monumental Interactive, a tactical interactive communications firm. “It’s great to see companies within a specialized industry working together to better themselves.” Judging for the competition was based on the overall effectiveness of each entry, how well the entry met the stated objective within its category, and how its success compared to other entries within the category. To ensure a fair and relevant competition, entries were compared with entries from companies of similar size and resources. Each entrant was placed within one of two revenue categories: “A” for annual revenue below $75 million and “B” for annual revenue of more than $75 million. Winners in the “A” revenue category were: Cavalier Transportation Services (Bolton, ON), second place for their “Calendar” and “Sales Literature” entries, and third place for their “Audiovisual”entry. Excargo Services (Houston, TX), third place in “Sales Literature”. Lakeville Motor Express (St. Paul, MN), first and second place in “Specialty Items”. Muirs Cartage, Ltd. (Concord, ON), first and second place for their “Print Advertising” entries, and second and third place for their “Public Relations” entries. SGT 2000 (St. Germain, QC), first place in “Calendar”. Totalline Transport (Brampton, ON), first place for their “Public Relations” and “Sales Literature” entries, second place (tie) for “Audiovisual”, and third place in “Calendar”. U-Can Universal (Etobicoke, ON), first place in “Audiovisual”, and third place in “Print Advertising” and “Specialty Items”. US Xpress Enterprises (Chattanooga, TN), second place (tie) in “Audiovisual”. Winners in the “B” revenue category were: Averitt Express (Cookeville, TN), first place for their “Audiovisual” entry and second place in “Public Relations”. Estes Express (Richmond, VA), first and second place for their “Specialty Items” entries and third place in “Calendar”. FedEx Freight (San Jose, CA), first place in “Public Relations”, second place (tie) in “Audiovisual” and third place in “Sales Literature”. Norfolk Southern (Norfolk, VA), second place (tie) in “Audiovisual”. Old Dominion Freight Line (Thomasville, NC), first, second and third place for their “Print Advertising” entries, first place for their “Sales Literature” entry and third place in “Public Relations”. Roadway Express (Akron, OH), second place in “Sales Literature” and third place in “Audiovisual”. Ward Trucking (Altoona, PA), first place for their “Calendar” entry. Watkins Motor Lines (Lakeland, FL), third place in “Specialty Items”. Xtra Lease (St. Louis, MO), second place in “Calendar. In the combined revenue categories of “Overall Campaign” and “Web Site”, FedEx Freight, took first place, Muir’s Cartage took second place and Estes Express took third place in “Overall Campaign”; and U-Can Universal took first place, Old Dominion Freight Line took second place and Watkins Motor Line took third place for their “Web Site” entries. Entries in each category were recognized and the winning entrants honored for their achievements at an award luncheon held during the April 6-9, 2003 TSMA Annual Conference at the Marriott Sawgrass Resort in Ponte Vedra Beach, FL. For more information on TSMA and its annual Communications Award Competition, visit www.tsmaonline.com, email communicationsaward@tsmaonline.com, or contact John Rader at 770-486-5869. About TSMA The Transportation Sales & Marketing Association (TSMA) has been active since 1940. Today, TSMA provides a contemporary forum for sales and marketing executives to continuously develop their professional leadership skills through specialized training sessions, issue-based seminars and peer interaction. TSMA's success results from its ability to identify emerging trends and provide educational initiatives that address vital issues before they become critical business obstacles. TSMA's members represent a cross-section of North America's leading asset-based transportation service providers and well-known organizations supplying products or services to the industry. TSMA is headquartered in the SMC³ offices in Peachtree City, Georgia (Toll free: 1-800-845-8090).